This executive report is based on the latest results of the WhatTheyThink print executive survey and was prepared by Dr. Joe Webb and Richard Romano. It details the state of the industry at mid-2017 and looks ahead to what can be expected, economically and technologically, as we head toward 2018. The foundation of the report is the WhatTheyThink Printing Industry Survey of June 2017. This survey of more than 300 industry executives gauged their current business conditions, top business challenges, and planned investments for 2018. They also described how the volume for offset, color digital, black-and-white digital, and wide-format printing, as well as non-print-based services has changed.